SAN FRANCISCO, California/Colocation and Data Center Real Estate News/ — Outspark, a leading publisher of engaging online games, has chosen the Wired Real Estate Group (“WiredRE”), the nation’s leading cloud, colocation, and data center real estate advisor, to plan and procure its IT infrastructure expansion.
Owing to exponential demand and limited supply, planning and procuring new collocation and data center real estate has become a major challenge. For Outspark, whose entire business is online, challenges included poor service from prior service providers and inherent Internet performance issues.
“Multiplayer gaming is demanding and, unfortunately, the Internet was never designed for high-performance networking. Part of Outspark’s business model depends on overcoming inherent performance bottlenecks and deploying high-performance and cost effective infrastructure,”Â said Everett Thompson, CEO, Wired Real Estate Group. “By working together, we were able to map 12 and 24 month grown scenarios, and quickly qualify and procure solutions that will contribute to Outspark’s bottom line, enhancing brand and user experience almost immediately.”
“We are a fast-moving company,”Â commented Susan Choe, Outspark CEO. “We needed a partner that could help us scale quickly, reliably, and with an eye to future growth. WiredRE knew the data center and network requirements of gaming companies and really added value to our operations by helping us plan ahead, deploy rapidly, and find the right balance of price and performance. Outspark remains committed to providing the best user experience and building out our infrastructure is critical to that mission.”