Salesforce announced at the end of October that it had opened its first European data center in the U.K.
The company noted that the choice to expand into the U.K. market came largely due to the significant rise in spending on cloud services in the region. According to Salesforce’s announcement, the migration toward the cloud “has opened the door to new and exciting social and mobile technologies.” The San Francisco-based firm hopes to capitalize on these growing customer demands through its new UK data center, as well as two other European facilities.
The U.K. campus is part of Salesforce’s plan to open three data centers in Europe through 2015. The company announced in March that it will also open a Germany data center as well as a France data center before the end of next year.
The company will have a keen focus on data center sustainability with these builds, and plans to eventually run all of its new and existing operations using renewable electricity sources. Salesforce noted that the U.K. data center, as well as the facilities planned for Germany and France, are part of its global strategy to support an increasing number of clients in the European region.
“The opening of Salesforce’s first European data center underscores our commitment to customers and partners in the U.K.,” noted Andrew Lawson, Salesforce’s senior vice president for the U.K. and Ireland. “The new data center will support the unprecedented growth we’ve seen in the region and further accelerates the adoption of the cloud, social and mobile technologies, empowering U.K. companies to connect with their customers in a whole new way.”
In addition to providing customers with its portfolio of cloud services, the data centers will offer load balancing and disaster recovery as well.
Salesforce also plans to open new headquarter offices in France and the U.K. next year, as well as a new office in Berlin.